Art Direction / Branding
Client: Arenson Office Furnishings Inc.
Working with the Marketing Coordinator at Arenson, I oversaw the development of a new company-branded flash drive giveaway. Previously, we had simple drives that were black with white lettering. We wanted to try something different this time.
We brainstormed different ideas and eventually settled on making the USB look like a piece of furniture from one of our main manufacturers Knoll. After reviewing a few different options, we decided to go with the Barber Osgerby sofa as our inspiration and tribute to Knoll. See below.
The final product shown above!